I'm Daytona...

Hey wild ones!

...owner of Boho Beauty Bar, LLC in Arcadia, Iowa.

Hi, Im Daytona — owner of Boho Beauty Bar, stylist, EasiHair Pro educator, and your go-to hype girl for all things hair and confidence.

I've been in the beauty industry since I was 14, and honestly, nothing else ever felt like the right fit. From my very first mannequin color at PCI Academy in Ames, I knew this was more than just hair for me — it was about helping people feel like the best version of themselves.

Today, I’m proud to own and operate Boho Beauty Bar, an award-winning salon and education hub best known for luxury hair extensions and fully customized transformations. People travel from near and far to sit in our chairs, and I don’t take that lightly. Every service is intentional, personalized, and rooted in long-term hair health and lifestyle.

Education is a huge part of my heart. As an EasiHair Pro Ambassador and Educator, I get to teach modern extension methods, advanced techniques, and confidence behind the chair — not just to guests, but to stylists all over. Being trusted as an educator is something I’m incredibly proud of.

My work has taken me places I never imagined — including New York Fashion Week and recognition through the One Shot Hair Awards — but at the end of the day, what matters most to me is creating a space that feels welcoming, elevated, and real.

Boho Beauty Bar was built for the wild, care-free, no-BS babes. A place where there’s no drama, no pressure, just great hair, honest education, and confidence that lasts long after you leave the chair.

The babe
behind the chair...

The Why

I believe EVERYONE is beautiful, and each and every one of us deserves self-love and care. When you step into Boho Beauty Bar, you are gifted with not only a dedicated hair doctor, but a listener and new best friend you can trust.

I have a deep love and passion for this industry, and I always listen to truly understand what you are wanting for your styling needs.

As your stylist, I am dedicated to empowering, assisting, and lifting you up beyond your physical appearance. Your experience at Boho Beauty Bar allows you to unwind, relax, and let go as you place your trust in a a stylist.

The Experience

our appointment process

Boho Beauty Bar is best known for luxury hair extensions and fully customized looks, with guests traveling from near and far to experience our work. As an award-winning salon & education hub, our signature transformations are designed with intention, precision, and a deep understanding of each client’s hair type, lifestyle, and long-term goals.

In addition to extensions, we specialize in beautiful hair coloring and custom hair painting techniques — from bleach-blonde to dimensional, lived-in color and transformative color changes. Our team stays consistently up to date on the best and hottest trends, investing in the highest level of education, advanced color techniques, and modern extension methods to ensure every guest receives results that are current, elevated, and timeless.

No tenseness. No drama.
Just you, your stylist, expert education, and a new-found confidence.

BACK

1. Consultation: We take the time to work with you and discuss hair goals, your concerns, and the importance of regular hair maintenance.

2. Inspiration: We all love Pinterest, right?! As stylists and hair besties, we educate and discuss realistic goals + processes based on your inspo photos! We want to be on the same page from the start, so go ahead and bring photos of what you like (and what you don't!). We will make sure to go over the art behind styling and what works best for you (think skin tones, face shape, and ongoing maintenance for your unique locks)!

3. Your Appointment: If this is your first time with us, don't be nervous! This is such a fun adventure for everyone! You get the joy of some you-time while our stylists let their creativity flow and bring LIFE and shine to any hair color + length.

4. Beyond the Salon: You will leave BBB with a new sense of confidence and a slight feeling of guilt for WAITING SO LONG to get in the chair! Walk out our doors feeling authentic and true to who you are.

5. If you're comfortable, we love capturing before & after photos and offering light finishing touches — such as styling or a makeup refresh — to highlight your final look. Participation is always optional, and any images are only shared with your consent. Your comfort and experience always come first.



The Products

🌿 The Boho Beauty Bar Product Philosophy

At BBB, every regimen we build is tailored, intentional, and rooted in products we trust with our own hair and our guests’. We use a curated mix of Aveda, Design.Me, Kitsch, and Unite to create custom routines that are safe, clean, and effective.

✨ Aveda – plant-powered, vegan, and naturally derived for guests who want gentle, high-performance care with a holistic spa experience.
✨ Design.Me – lightweight, modern styling and treatment formulas that enhance volume, shine, and color longevity without weighing hair down.
✨ Kitsch – clean, sustainable hair accessories and tools made for healthier hair and everyday ease.
✨ Unite – salon-professional performance with simple, reliable formulas that deliver consistent, beautiful results for every hair type.

Together, these lines give us the ability to create completely customized regimens that match your hair goals, lifestyle, and beauty budget — while prioritizing hair integrity, clean ingredients, and long-term health.